This weeks new project was introduced and I’m soooo excited. We are making product labels! Everyone in class had to bring in a package with an inset label. I dug up a funky shaped body spray bottle. So my task is to make another label for the bottle. We get to make a brand, logo, and design!
Initial Thoughts
After brainstorming some names, I settled on Gibson Girl. I wanted a fun, frilly, romantic perfume/body spray. In order to stay somewhat true to the Gibson Girl image, I did some research.
Research
What is the Gibson Girl?

The Gibson Girl was coined the “New Woman” of the 1900. She was the American beauty standard of the 1890s-1910s. The “New Woman” was well-educated, physically fit, beautiful, romantic, and independent. However, they also pursued marriage. Despite this more modern and progressive view of the ideal woman, Gibson Girls were still portrayed in domestic spheres. The look of such a woman was defined by tall stature, slender but curvy, and chignon styled hair.
Artist Charles Dana Gibson coined the term “Gibson Girl” and his drawings encapsulated his ideas. His drawings were inspired by Evelyn Nesbit, Irene Langhorne, Mabel Normand, and Minnie Clark.
Sources
- https://www.loc.gov/exhibits/gibson-girls-america/overview.html
- https://www.grandamerica.com/art-at-the-grand-the-gibson-girl-portraits/
Pinterest and Moodboards
I created a board on Pinterest for some visuals. I pinned images of old perfume labels, florals, and all sorts of romantic notions. ( Click here)
That’s all folks! Once I figure out fonts and more solid mood boards, I will update ya’ll.
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another zine finished!
Almost a year ago, an old friend gave me some cool old magazines. It was so cool to flip through them and see old ads and stories. There was a 1925 needlework magazine that was battered and it had such neat illustrations, that I just had to turn it into a zine. I did feel…
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getting my creative spark back
After a wild year of school, I think it’s official. I have senioritis. I’m not sure if it’s the gloomy weather or the final month before graduation, but I’m loosing bits of motivation and creativity. I’ve been working on little projects here and there to keep myself creating outside of class. I think this has…
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10 piece campaign progress
I’m still at a standstill with my poster. I think I need some time away from it so I can attack with a new perspective. Right now I’ve gotten the website mock up done (below) The website mock up took ages! I had to make sure my colors were accessible. I used https://contrast-grid.eightshapes.com/. Something that…