This weeks new project was introduced and I’m soooo excited. We are making product labels! Everyone in class had to bring in a package with an inset label. I dug up a funky shaped body spray bottle. So my task is to make another label for the bottle. We get to make a brand, logo, and design!
Initial Thoughts
After brainstorming some names, I settled on Gibson Girl. I wanted a fun, frilly, romantic perfume/body spray. In order to stay somewhat true to the Gibson Girl image, I did some research.
Research
What is the Gibson Girl?
The Gibson Girl was coined the “New Woman” of the 1900. She was the American beauty standard of the 1890s-1910s. The “New Woman” was well-educated, physically fit, beautiful, romantic, and independent. However, they also pursued marriage. Despite this more modern and progressive view of the ideal woman, Gibson Girls were still portrayed in domestic spheres. The look of such a woman was defined by tall stature, slender but curvy, and chignon styled hair.
Artist Charles Dana Gibson coined the term “Gibson Girl” and his drawings encapsulated his ideas. His drawings were inspired by Evelyn Nesbit, Irene Langhorne, Mabel Normand, and Minnie Clark.
Sources
- https://www.loc.gov/exhibits/gibson-girls-america/overview.html
- https://www.grandamerica.com/art-at-the-grand-the-gibson-girl-portraits/
Pinterest and Moodboards
I created a board on Pinterest for some visuals. I pinned images of old perfume labels, florals, and all sorts of romantic notions. ( Click here)
That’s all folks! Once I figure out fonts and more solid mood boards, I will update ya’ll.
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what the heck is a lead in spread
Well folks I hit a brick wall. Even google couldn’t give me a clear answer when googling “what is a lead in magazine spread?” I’m furiously researching this because I happen to have a lead in spread due tomorrow afternoon for class. I’ve scavenged the internet and found resources for how to write a lead…
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product spread adventures
Making my first product spread was a rollercoaster! It challenged me to beef up my photography skills and problem-solve. My magazine is all design-centered. So I wanted my product spread to align with that. I decided to make the theme of the spread: things designers need. (That way I could scavenge my apartment for things…
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creating a perfume brand
This weeks new project was introduced and I’m soooo excited. We are making product labels! Everyone in class had to bring in a package with an inset label. I dug up a funky shaped body spray bottle. So my task is to make another label for the bottle. We get to make a brand, logo,…
